Paulette Cold Spring

Food

Overview

We created the branding and communication for Paulette—uniting food, fashion, and design in a curated café and retail space. We selected French illustrator Izak Zenou to design the logo, and through a refined identity, digital presence, and capsule collections, Paulette reached break-even in its first month of operations.

PROJECT DETAILS

Client

Paulette Cold Spring

SERVICES

Branding
Communications & Social Strategy
Experiential Activations
Content Creation
Web Design
Events
Partnerships
Merchandising Design

Challenge

Build a new concept brand from the ground up—bridging food, fashion, and design to create the Hudson Valley’s most distinctive destination.

Some Results

1st Month

Break-even

100+

Media features

#1

Food & fashion destination

NEXT PROJECT

Il Pastaficio