Figo Il Gelato Italiano

Food

Overview

Our founder Anissa created Figo Il Gelato Italiano from a simple idea—building a bold, premium gelato brand rooted in Italian authenticity and crafted with modern identity. Through strong branding, cultural positioning, and experiential communication, we elevated Figo into New York’s #1 gelateria and a brand now expanding nationwide through franchising.

PROJECT DETAILS

Client

Figo Il Gelato Italiano

SERVICES

Concept Development
Brand Identity
Communications & Social Strategies
Advertising
Celebrity Management
Events
Sponsorship
Content Production
Retail Design

Challenge

Build a premium gelato brand from scratch—creating an innovative, design-led gelateria concept.

Some Results

$7M+

Turnover across 5 stores

#1

New York gelateria

5.0★

Google rating

NEXT PROJECT

Paulette Cold Spring